Villa sell Villa Park to themselves for £56.7 million; Why so cheap?

The headline says it all really, but it’s as many of us suspected would happen, in that Aston Villa FC have sold the stadium to NSWE stadium LTD.
I said last week that I thought Christian Purslow was being clever with his words in saying we wouldn’t sell to a third party and it seems he was being even more economical with the truth, as the stadium had already been sold.

It seems there might be some concern amongst the fans that the ground doesn’t on paper belong to Aston Villa, but it doesn’t bother me in the slightest, as when it comes to any future sale of the club, it would surely have to include Villa park?
So really, nothing has changed, except that we’ve balanced the book as regards to FFP.

I think it was pretty obvious this was going to happen, as nobody could see how we could possibly balance the books otherwise, but what is niggling me, is why so cheap?
Derby sold Pride park for £80 million, which seems way over the top, but that does beg the question of what it would cost to build a new bowl?
A quick Wiki tells me Pride park cost £28 million to build and it was finished in 1997.
I remember going there not long after it opened, when Yorke scored the winner and found it a totally souless place, albeit it had a decent atmosphere.

As opposed to Villa Park, which is much loved throughout the game, even if it is a bit dated in places.

When the subject of Villa park being sold came up a few weeks ago, I said that I thought we could probably get away for selling at £200 million, purely because of it’s history and heritage. I think it’s still held more FA cup semis than any other stadium, if memory serves me right and although the trophy is somwhat devalued these days, it’s still important.
Putting a price on that sort of thing is really difficult.

So why only £56 odd million then?
Perhaps that was all that was needed, but this is a one-off thing and surely if the owners had bought it for say, £150 million, I’m not sure why they wouldn’t have, as it gives you a nice big FFP cushion to play with, bearing in mind no money has changed hands, except on paper?

There’s obviously a reason and perhaps it’s just that we didn’t want to be seen as taking the proverbial, in the way Derby have. Or maybe you have to demonstrate fair value, bearing in mind the price Sawaris and Edens paid for the whole club?
But that makes me wonder how Derby have got away with it?

I’ll bet Steve Gibson is doing his nut.
Never mind. He could have done exactly the same and Boro wouldn’t have had to have the clearout they did.

I don’t know. If the EFL don’t like it, they’ll just have to tighten the rules.
But it’s hard to see how they can, as it’s a perfectly legal thing to do and you can’t just stop someone doing a deal and buying/selling at a price they’re happy with.

I still find it a bit unethical and not really within the spirit of FFP, but hey, we’ve just got a big monkey off our back.
Now we concentrate on moving forwards and hopefully upwards.

UTV!

58 Comments

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  1. Big Fat Ron
    Big Fat Ron June 28, 2019 at 7:43 pm . Reply

    “…when it comes to any future sale of the club, it would surely include Villa Park?”

    If this is the case, then great. If not, it will come back to bite us. If would be nice if the club could confirm that this is, in fact, the case. You don’t sound 100% sure though, Badger.

    As for the low price, maybe that’s all that was needed to balance the books? So why plough more into it when you’re buying it from yourself? That’s my theory and I’m sticking to it!

  2. Texas Villan
    Texas Villan June 28, 2019 at 8:35 pm . Reply

    Honestly, I think the sale value had nothing to do with what its actual value was, and more to do with what we needed for our purposes. Consider the day when we want to “buy it back” whether that’s figurative or actual, the buy back value on paper would be better if it’s lower than higher.

  3. Hitchens60
    Hitchens60 June 28, 2019 at 9:48 pm . Reply

    There is no Aston Villa – not in terms of owning anything anyway. Aston Villa
    Ltd. doesn’t actually exist. As I understand it all things Villa are / were owned through the Holding Company, Recon Ltd set up by Xia and bought by Sawiris / Edens. I believe NSWE Stadiums Ltd is a subsidiary (or ‘step down’) company within the Recon Group wholly owned and controlled by the owners – hence we have sold the stadium to ourselves 🙂 but Recon (whose accounts are looked at in FFP terms) can legitimately include the income from the sale in their 2018 / 19 accounts, Gibson eat your heart out!

    Badger, I think Purslow has been pretty clear – selling to a third party would be selling to a company not owned and controlled by Sawiris / Edens which isn’t the case and neither do I believe it will happen.

    The issue for the EFL is that Recon have sold an asset and received £56.7 m for it even though it’s not an ‘arms length’ deal. Can they or will they change the rules to look at deals between related parties?

    As to the value of VP – either you calculate it based on it’s redevelopment value for an alternative use (so if a new stadium we’re to be built elsewhere) or on the basis of a multiplier against a market lease. Probably £56.7m isn’t far off true value but I agree it’s driven by the amounts needed to ‘clear the decks’.

    If we were to get relegated next season, my understanding is that FFP is still calculated on the basis of three year aggregate losses so 16/17 would drop out and I guess we should show a healthy profit for years 17/18 and 18/19. We are allowed much larger losses for 19/20 to which add the benefit of subsequent parachute payments. I think we’re good to go.

    1. Hitchens60
      Hitchens60 June 28, 2019 at 9:52 pm . Reply

      PS – the sale also provides £56.7m in cash – think we might need that for initial transfer payments

      1. Hitchens60
        Hitchens60 June 28, 2019 at 9:55 pm . Reply

        PPS – the actual profit on the sale (as against cash) will depend on the value (cost) of Villa Park as included in Recon’s balance sheet.

        Hope I haven’t bored everyone:-)

  4. Sidforever
    Sidforever June 29, 2019 at 12:07 am . Reply

    Badger
    On the face of it, the price Villa Park has been sold for in comparison to Derby’s ground sale. Excluding sentimental value, land in Birmingham would be more expensive than Derby. Could the lower valuation do with any of the following?
    * Value that does not seem excessive and helps us avoid FFP issues.
    * Low enough so as not to be subject to capital gains tax.
    * At a level where the ground could be bought back by the club. I know this seems stupid with all the subsidiary companies, but allows owners to take capital out of the club at a later stage when it is profitable.

    As to Purslow’s previous comments they were truthful. I believe there is a game to be played and as professional business men he and the owners are playing it out as would be expected.

  5. badger123
    badger123 June 29, 2019 at 10:15 am . Reply

    Sam Wallace at the Telegraph is saying we’ve agreed a £14 mill, rising to £17 mill fee for Matt Targett of Southampton and it should be completed over the weekend.
    I can’t say I know anything about him, but he’s probably better than Taylor.

    1. Sidforever
      Sidforever June 29, 2019 at 2:20 pm . Reply

      I work with a Southampton fan. He reckons Targett is an excellent defender. Although not so good at attacking. He prefers Targett to Bertrand. Looks like a good signing.

  6. VillaAwayInDiv3
    VillaAwayInDiv3 June 29, 2019 at 6:27 pm . Reply

    Lets go with the Watford case….all unknown to each other and gelled.

  7. Hitchens60
    Hitchens60 June 29, 2019 at 7:34 pm . Reply

    Targett was loaned to Fulham when they beat us in play off final. It seems that Fulham fans were disappointed they didn’t make his loan permanent. Fulham did have a strong rank attack with both full backs overlapping – just saying.

  8. Big Fat Ron
    Big Fat Ron June 30, 2019 at 12:03 am . Reply

    I hope you’re right about McGinn. I can honestly say that I have thought on several occasions that he is exactly the type of player Fergie would’ve had in his teams and the type of player they lack now.

    Anyway, he’s worth at least £75 ‘extra large’.

    If it’s true, I hope the top brass at VP don’t even comment on it and don’t even reply to bids. They (Utd) will soon bugger off.

  9. Pat57
    Pat57 June 30, 2019 at 10:52 am . Reply

    Apparently the McGinn ‘transfer’ didn’t even make the BBC gossip column so I wouldn’t put much faith in it anyway.
    I fully expect McGinn to give us a good two years or so before Barca or Real make a proper bid.

  10. Bill Pearson
    Bill Pearson June 30, 2019 at 12:25 pm . Reply

    Pat57, I think it’s all paper talk, or fake news as they say, our owners want what we all want a very successful football club. When clubs ask or want players its because they are a threat to them, Well it’s my belief, we have the making of being a top club again they won’t throw that away. I firmly think that we are in the making of going places out side of Villa Park ,we have plans of hotel being built all our last 3 decade’s of agony will be forgotten. The good times are coming. Utv.

    1. Texas Villan
      Texas Villan July 1, 2019 at 2:19 pm . Reply

      It’s also probably not coincidence that there’s talk John is to be offered a new contract. It’s more than likely the work of his agent.

      1. Bill Pearson
        Bill Pearson July 1, 2019 at 3:11 pm . Reply

        That’s a big probability Texas Villan, work of the agent 100% it is.

        1. Hitchens60
          Hitchens60 July 1, 2019 at 3:55 pm . Reply

          https://www.myoldmansaid.com/confirmed-john-mcginn-is-off-to-manchester-united-via-magaluf/

          Apologies for posting article from another blog but this really sums up the McGinn non story rather well I think.

  11. Rob
    Rob June 30, 2019 at 5:18 pm . Reply

    Villa stadium needs updating quickly, it looks like a second division ground.in one part of the stadium you can’t see the corner flag,need to be in the round🙄

  12. Hitchens60
    Hitchens60 July 1, 2019 at 11:59 am . Reply

    Mat Targett – confirmed as having been signed. Must assume Dean Smith thinks he has a future.

  13. Badger123
    Badger123 July 1, 2019 at 1:05 pm . Reply

    Yep, Targett in, welcome to the Villa, kid.

    And Southampton announce they’ve signed Che Adams.
    I can’t help thinking that’s an excellent bit of business.

    1. Holte66
      Holte66 July 1, 2019 at 6:07 pm . Reply

      For Southampton? I would rather we signed Adams over Targett. Hopefully he will have a point to prove after being an understudy to Bertrand last season. Still getting used to the ridiculous fees for average players!

  14. Texas Villan
    Texas Villan July 1, 2019 at 10:34 pm . Reply

    Bristol just confirmed CB signing from Chelsea in Tomas Kalas for 8m. I’d say that’s a sign they’re about to let Webster go.

  15. Big Fat Ron
    Big Fat Ron July 2, 2019 at 10:45 am . Reply

    For me, he’s an excellent signing. His assist stars are superb. Only the likes of Akexander-Arnholt ahead of him. For his age, talent, and the fact that he’s English, why are people moaning about price? Decent full backs were going for 7-8 million a good team years ago. Excellent signing. Next please!

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